To do a personals dating ads or not to do a personal dating? (do they work and help)?

I've had friends who have complete success on match.com, but I've also heard stories of how disappointed others have been. I think it's best if you go in with an open mind. Don't expect to find your knight in shining armour, just go in with the attitude that l might not find exactly what I'm looking for, but maybe I'll meet some interesting people along the way, you will find the most success. Dating is a lot like business, the more networking you do, the higher your chance to suceed.